The Subsidized Radio Advertising program has been developed to assist Downtown business owners in creating brand awareness for your business.
The radio stations have been chosen specifically for their ability to reach the maximum number of listeners in the most cost-effective way. An independent listener assessment body is used to provide the numbers that guide the DBA station choice(s).
Benefits of the Program
Creative freedom to advertise your business and feature the product/service of your choice
Access to professional writers and advertisers who will help you present your product/service in the best way possible
This opportunity available exclusively to businesses within the Business Improvement Area (BIA)
Highly effective, low cost media campaign
A minimum of 40 x 15 second commercials to air on the station of your choice with the DBA commercial template (choices include Kraze 101.3, X100.7 and Big 105.)
Your business will receive 3 commercials/day, 3 days/week, between 6:00 a.m. and midnight in an alternating pattern (one week will be Mon, Wed, Fri and the next will be Tues, Thurs, Sat)
This opportunity is available on a first-come, first-served basis with limited availability
All commercial content is subject to approval by the DBA
$375 per month, minimum 3 month commitment to ensure recognition within your audience