This week’s Business Spotlight shines on Stella Bean Sweets! We stopped by the coffee shop located at 100, 4808 50th street and talked with the owner, Estie Van Der Velden, to learn more about this business.

What is your business?

Our business is Stella Bean Sweets. We’re a coffee and pastry shop and do breakfast and lunch. But our specialty is sweet, all things sweet!

When did your business open?

We opened three years ago in 2017. 

What makes your business unique?

Think what makes us unique is we try and do something different than all the other businesses when we can. So we do specialty cakes and cupcakes, lots of different sweets. And then we do ‘High Tea’ events, and we just brought those back. So basically, you can sit down and have a cup of tea and enjoy a three-tier platter of goodies like sandwiches, scones, and other sweet treats. They’re so much fun!

What are some products that you offer?

So we’re famous for our lemon meringue tarts. And like any tarts, really so there’s lemon, salted, key lime tarts, and then we have like a caramel apple toffee tart. And then we have lots of doughnuts, which we switch those up every week. We also offer cannoli’s as well as various other items such as coffee, teas, lattes, specialty drinks, etc.

Why did you choose Downtown Red Deer as the location for your business?

Well because I love downtown Red Deer. I just think it’s such so cute and quaint like if I had to pick anyone anywhere in Red Deer, I wanted it to be downtown to so I could add to the culture of it.

What do you think makes Downtown vibrant?

So much! It’s like all the different activities, like Ross Street Patio, which was bumping last night. And then the Downtown Market which is so awesome! So just like all these different activities and then such a wide range of businesses, I would say, that all carry unique things. You can come downtown, it’s not for the same businesses. Like every business you go to is so uniquely different and they bring something else to downtown. 

I love Downtown Red Deer because… I like what it has to offer for Red Deer. I always encourage my friends to come down because I love not just one thing, I love everything. I love that there are flowers in the park, I love that there are patios, I love that it’s all local. If you come to downtown Red Deer, you’re supporting local. So downtown is to me, the heart of Red Deer. And that’s where all the local businesses are. So if you love downtown then you love supporting local and you love supporting families that live here.

If you’re looking for a sweet treat be sure to stop by Stella Bean Sweets, they have something for everyone! Keep an eye out for their high tea events and their weekly donut lists on their social media pages.




Check back next week for another business spotlight! If you would like to see your Downtown business spotlighted, please contact us at 403-340-8696 or