Downtown Red Deer Holiday Season

Red Deer Lights the Night

Red Deer Lights the Night is Red Deer’s annual kick-off to the holiday season. This year’s events have been dispersed throughout the City over the course of November and December. Features include the Downtown Winter Market featuring local vendors, live entertainment, pickup activities for the kids and kids at heart, and a public scavenger hunt.  


The Christmas Pickle

A pickle used as a Christmas decoration may seem odd at first, but it’s an old tradition. When decorating the tree, the pickle is hung last, hidden among the branches. The first person on Christmas morning to find the Christmas Pickle receives a special blessing for the year and an extra gift! 

As part of North Pole Stroll, many Downtown Red Deer businesses hide pickles in their stores. Customers lucky enough to spot them are eligible to win a prize from that business, such as a discount or raffle entries. 

Please click here for more information.

SHOP Downtown

Shop Downtown is a radio contest that runs from November 28th to December 2. We’ve partnered up with Kraze 101.3 to bring you the chance to win 1 of 5 gift packs worth up to $300 for Downtown Businesses. 

Please click here for more information.


Twinkle Tour & Late Night Shopping

For one night many Downtown businesses remain open until 8 p.m. or later to help Red Deerians with their holiday shopping and to encourage the support of local businesses. From 5-8PM, downtown visitors are invited to pick up a free hot chocolate and a copy of the holiday scavenger hunt on the Ross Street Patio. Check out the beautiful window displays and City Hall lights on your way to your favourite shops. What a great way to enjoy some holiday cheer! 

Please click here for more information.


Live on Location with Kraze

November 24 @ 3:00 pm – 7:00 pm

Visit the Ross Street Patio to see Kraze Live on Location. Grab a free hot chocolate and visit with Santa & Mrs. Claus while you get in the know about all the exciting events going on Downtown this holiday season. While you’re there enter the draw for a Holiday Gift Basket Giveaway.


Frost Street Patio Party

November 25 @ 4:00 pm – 7:00 pm

Join the DBA on the Ross Street Patio for some frosty fun! Check out the children’s entertainers and sip hot chocolate by the fire while the DJ plays all your holiday favourites. Visit the craft station and join the kids in painting ice ornaments and pick up  take-home coloring contest to keep the fun going.

Print the Coloring Contest Page & Rules Here


Shop Downtown with Kraze

November 28 – December 2

Tune into Kraze for your chance to win one of five 300$ prize packages to help with your holiday shopping.


Reindeer Food & Snowman Soup

December 1 – December 22

Children’s pick-up activities located at Housewarmings & Sunworks


Window Scavenger Hunt

December 6 – December 20

Many downtown Red Deer businesses decorate their windows for the holiday season. The Downtown Business Association has created a self-guided tour in the form of a scavenger hunt so you can see them all! Get a copy of the scavenger hunt at for your chance to win a 200$ prize package. Email your completed copy to with your name and contact info. The winner will be announced on December 20th.

Print the Scavenger Hunt HERE

and map Downtown Red Deer Map

Live on Location with Big 105

December 8 @ 4:00 pm – 7:00 pm

Ross Street Patio Located on Ross Street between 49 Ave and 50 Ave, Red Deer, AB

Visit the Ross Street Patio to see Big 105 Live on Location. Grab a free hot chocolate and check out the special holiday décor on the Ross Street Patio – one night only! Our special holiday guest holds the clue to a BONUS scavenger hunt question for an extra entry for a 200$ prize package.


Winter Market

December 9 @ 3:00 pm – 7:00 pm  –   December 10 @ 12:00 pm – 5:00 pm


Every winter, the farmers’ market makes a special appearance in Downtown Red Deer to help you finish your holiday shopping. You can purchase tasty food and baked goods to feed the whole family, local beers and wines for that holiday party and beautiful handmade gifts sure to impress that special someone at this accredited Alberta Farmers’ Market. This year we will be joined by live music from local entertainer Curtis Labelle and the Red Deer Community for Jazz. Check out the pop-up photography studio for that last-minute Christmas card! Located at the Millennium Centre.


Frozen Photos on Frost Street Patio

December 15 @ 4:00 pm – 7:00 pm

Head to the Ross Street Patio with the kids for some frosty photos with Anna & Elsa and Christmas carols! Stay warm by the fire with free hot chocolate from the Downtown Business Association.

North Pole Stroll is Downtown Red Deer’s annual holiday marketing campaign. Originally launched as a one-day event, it has grown into a month-long celebration of the holiday season.